Ogwang T/a Shandard & Anor (High Court Civil Suit 240 of 2006) [2012] The Hon.
Lady Justice Hellen Obura, cited with emphasis the case on the audio sound of the two
marks of Parke Davis & Company Limited v Opa Pharmacy Limited [1961] EA
556, the appellant company was selling tubes of ointment parked in distinctive cartons
under the registered trade name “Capsolin”. On the other hand, the respondent company
was selling a similar ointment under the registered name “Capsopa”. The appellant sued
the respondent claiming for an injunction to restrain it from passing off its product as that
of the appellant and damages or an account of the profits made. The trial judge dismissed
the suit on the ground that there was no evidence of confusion among the public and that
“Capsopa” was not likely to be confused with “Capsolin”. On appeal it was held inter
alia that: “(i) since the first two syllables in the trade name used by each of the parties
were identical and there were resemblances in the containers there was a real probability
of confusion and the appellant company was entitled to an injunction”.
(ii) “The application of the logo and company name is not only applied on
billboards and stationery but also using audio. When it comes to sound (audio)
Standard Signs and Shandard Signs, there I visualize total confusion of their clientele.
They might sound like identical twins in the same business handling same clients”
The two marks do not just look alike but have the same pronunciation, any average
reasonable customer is likely to associate the two marks and attribute them to the same
producer and thus the applicant will be benefiting from the reputation of the opponent. In
the case of Arsenal Football Club versus Matthew Reed Case C-206/01, the European
court of justice held that the function of trademarks is to guarantee the identity of origin of
the trademarked goods or services to the consumers or end-user by enabling them
without any possibility of confusion to distinguish the goods and services from others with
another origin. The condition of use of a sign identical to the trademark for the purpose of
distinguishing goods or services, is a concept which should be interpreted broadly, so as
to include in particular use as a badge of support for or loyalty or affiliation to the proprietor
of the trademark.
Ordinarily to consider the owners right, the owner has to either to apply for such
registration or apply to deregister a person who has registered a similar trademark i.e.,
under section 45 of the Trademarks Act 2010 which states that, Subject to subsection
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