‫ﺑﻮﺍﺳﻄﺔ ﺍﻟﺸﺒﻜﺔ ﺍﻟﻬﺮﺗﺰﻳﺔ ﻟﻠﺒﺮﺍﻣﺞ ﺍﻹﺫﺍﻋﻴﺔ ﻭﺍﻟﺘﻠﻔﺰﻳﺔ ﻋﻠﻰ ﺍﳌﺴﺘﻮﻯ ﺍﻟﻮﻃﻨﻲ ﻭﺍﶈﻠﻲ‪.‬‬ ‫ﻳﺠﺐ ﺃﻥ ﺗﻮﺿﻊ ﺍﳌﻌﻠﻮﻣﺎﺕ ﺍﳌﺬﻛﻮﺭﺓ ﺭﻫﻦ ﺇﺷﺎﺭﺓ ﺍﻟﻬﻴﺌﺔ ﺍﻟﻌﻠﻴﺎ ﻭﻓﻖ ﺍﻷﺷﻜﺎﻝ ﻭﺍﻟﻄﺮﻕ‬ ‫ﻭﺍﻟﺪﻋﺎﻣﺎﺕ ﻭﺗﺮﺩﺩﺍﺕ ﺍﻟﺒﺚ ﺍﻟﺘﻲ ﲢﺪﺩﻫﺎ‪.‬‬ ‫ﺍﻟﻘﺴــﻢ ﺍﻟﺜــﺎﻟـﺚ‪ :‬ﺍﻟﻘﻄﺎﻉ ﺍﻟﻌﻤﻮﻣﻲ ﻟﻼﺗﺼﺎﻝ ﺍﻟﺴﻤﻌﻲ ﺍﻟﺒﺼﺮﻱ‬ ‫ﺍﻟﺒـــﺎﺏ ﺍﻷﻭﻝ‪ :‬ﺍﻷﻫــﺪﺍﻑ‬ ‫ﺍﳌﺎﺩﺓ ‪46‬‬ ‫ﻳﺘﻮﻟﻰ ﺍﻟﻘﻄﺎﻉ ﺍﻟﺴﻤﻌﻲ ﺍﻟﺒﺼﺮﻱ ﺍﻟﻌﻤﻮﻣﻲ ﻓﻲ ﺇﻃﺎﺭ ﺍﳌﺼﻠﺤﺔ ﺍﻟﻌﺎﻣﺔ ﻣﻬﺎﻡ ﺍﳌﺮﻓﻖ ﺍﻟﻌﺎﻡ‬ ‫ﺍﻟﻬﺎﺩﻓﺔ ﺇﻟﻰ ﺍﻻﺳﺘﺠﺎﺑﺔ ﳊﺎﺟﻴﺎﺕ ﺍﻹﻋﻼﻡ ﻭﺍﻟﺜﻘﺎﻓﺔ ﻭﺍﻟﺘﺮﺑﻴﺔ ﻭﺍﻟﺘﺮﻓﻴﻪ ﻋﻦ ﺍﳉﻤﻬﻮﺭ ﺑﻮﺍﺳﻄﺔ‬ ‫ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﻮﻃﻨﻴﺔ ﻟﻼﺗﺼﺎﻝ ﺍﻟﺴﻤﻌﻲ ﺍﻟﺒﺼﺮﻱ ﺍﻟﻌﻤﻮﻣﻲ‪.‬‬ ‫ﻭﻟﻬﺬﺍ ﺍﻟﻐﺮﺽ‪ ،‬ﺗﻬﺪﻑ ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﻮﻃﻨﻴﺔ ﻟﻼﺗﺼﺎﻝ ﺍﻟﺴﻤﻌﻲ ﺍﻟﺒﺼﺮﻱ ﺍﻟﻌﻤﻮﻣﻲ‪ ،‬ﻛﻞ‬ ‫ﻭﺍﺣﺪﺓ ﻣﻨﻬﺎ ﺣﺴﺐ ﺧﺎﺻﻴﺎﺗﻬﺎ‪ ،‬ﺇﻟﻰ ﺇﻋﺪﺍﺩ ﻭﺑﺮﻣﺠﺔ ﻣﻮﺍﺩ ﺗﺒﺚ ﻓﻲ ﻣﺠﻤﻮﻉ ﺍﻟﺘﺮﺍﺏ‬ ‫ﺍﻟﻮﻃﻨﻲ‪ ،‬ﻭﻋﻨﺪ ﺍﻻﻗﺘﻀﺎﺀ‪ ،‬ﻋﻠﻰ ﺍﻟﺼﻌﻴﺪ ﺍﳉﻬﻮﻱ ﻭﺍﻟﺪﻭﻟﻲ‪.‬‬ ‫ﻭﺗﻘﺪﻡ ﺍﻟﺸﺮﻛﺎﺕ ﺑﺮﻣﺠﺔ ﺫﺍﺕ ﻣﺮﺟﻌﻴﺔ ﻋﺎﻣﺔ ﻭﻣﺘﻨﻮﻋﺔ ﻣﻮﺟﻬﺔ ﺇﻟﻰ ﺃﻛﺒﺮ ﻓﺌﺔ ﻣﻦ ﺍﳉﻤﻬﻮﺭ‬ ‫ﺗﺴﺘﻨﺪ ﺇﻟﻰ ﺍﳊﻀﺎﺭﺓ ﺍﳌﻐﺮﺑﻴﺔ ﺍﻹﺳﻼﻣﻴﺔ ﺍﻟﻌﺮﺑﻴﺔ ﺍﻷﻣﺎﺯﻳﻐﻴﺔ ﻭﺇﻟﻰ ﻗﻴﻢ ﺍﻟﺪﳝﻘﺮﺍﻃﻴﺔ‬ ‫ﻭﺍﳊﺮﻳﺔ ﻭﺍﻻﻧﻔﺘﺎﺡ ﻭﺍﻟﺘﺴﺎﻣﺢ ﻭﺍﳊﺪﺍﺛﺔ‪ .‬ﻛﻤﺎ ﺗﺸﺠﻊ ﺍﻟﺸﺮﻛﺎﺕ ﺇﺑﺪﺍﻉ ﺇﻧﺘﺎﺟﺎﺕ ﻣﺘﻤﻴﺰﺓ‬ ‫ﻭﺗﻮﻓﺮ ﺇﻋﻼﻣﺎ ﻭﻃﻨﻴﺎ ﻭﺩﻭﻟﻴﺎ‪.‬‬ ‫ﻭﳝﻜﻦ ﺃﻥ ﻳﺸﻤﻞ ﺫﻟﻚ ﺗﻮﻓﻴﺮ ﻗﻨﻮﺍﺕ ﻣﺘﺨﺼﺼﺔ )ﻣﻮﺿﻮﻋﺎﺗﻴﺔ( ﻭﺟﻬﻮﻳﺔ ﻭﻛﺬﺍ ﺧﺪﻣﺎﺕ‬ ‫ﺗﻔﺎﻋﻠﻴﺔ‪.‬‬ ‫ﻭﺗﺸﺠﻊ ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﺘﻌﺒﻴﺮ ﺍﳉﻬﻮﻱ ﻓﻲ ﻣﺤﻄﺎﺗﻬﺎ ﺍﻟﻼﻣﺮﻛﺰﻳﺔ‪.‬‬ ‫ﻭﺗﻘﻮﻡ ﺍﻟﺸﺮﻛﺎﺕ ﺑﺈﺑﺮﺍﺯ ﻗﻴﻤﺔ ﺍﻟﺘﺮﺍﺙ ﻭﺍﻹﺑﺪﺍﻉ ﺍﻟﻔﻨﻲ ﻭﺗﺴﺎﻫﻢ ﻓﻲ ﺇﺷﻌﺎﻉ ﺍﻟﺜﻘﺎﻓﺔ‬ ‫ﻭﺍﳊﻀﺎﺭﺓ ﺍﳌﻐﺮﺑﻴﺘﲔ ﺑﻮﺍﺳﻄﺔ ﺑﺮﺍﻣﺞ ﻣﻮﺟﻬﺔ ﺇﻟﻰ ﺍﳌﻐﺎﺭﺑﺔ ﺍﳌﻘﻴﻤﲔ ﺑﺎﳋﺎﺭﺝ ﻭﺍﳌﺸﺎﻫﺪﻳﻦ‬ ‫ﺍﻷﺟﺎﻧﺐ‪.‬‬ ‫ﻭﻻ ﳝﻜﻨﻬﺎ ﺍﻟﺘﺨﻠﻲ ﻟﻔﺎﺋﺪﺓ ﺍﻟﻐﻴﺮ ﻋﻦ ﺍﳌﻬﺎﻡ ﺍﳌﻨﻮﻃﺔ ﺑﻬﺎ ﲟﻮﺟﺐ ﺍﻟﻘﺎﻧﻮﻥ‪.‬‬ ‫‪26‬‬