STAATSKOERANT, 24 JANUARIE 2014 No. 37261 With respect to sound broadcasting, population coverage of public broadcaster's radio station varies from the highs of 80% for SAFM, Radio 2000 (both English medium radio stations), and RSG (Afrikaans medium with national coverage) radio stations to the lows of regionally based Good Hope(English) and Tru FM (Is' Xhosa) at 8% and 2%, respectively. Ukhosi FM with a total population coverage of 45% attracts the largest audience of all SABC radio stations although it has a lower overall population coverage. This is possible given its traditional target audience of Is' Zulu speakers (76% IsiZulu speaking population coverage) and their geographic spread around the provinces of KZN, Gauteng, Mpumalanga, Eastern Cape and the Free State. This pattern repeats itself with other language groups' radio stations. Data from StatSA Census 2011 was utilised to get a snapshot of households' access to various household goods as shown in the figure below. The national radio penetration of households stands at 67.5% of total households and that of television at 74.5% of households. The Free State has the highest levels of radio penetration at 76.4% of households. The Eastern Cape, Northern Cape and Limpopo have the lowest levels of radio penetration at 61.1%, 61.5% and 62.1% each, respectively. Households access to various household goods 90,0 80,0 70,0 60,0 50,0 40,0 30,0 20,0 10,0 0,0 South Africa Eastern d Computer 21,4 ria Sate Hite TV Television rm Radio itwaZuir, North West Northern riga Cape Cape 12,4 16,3 14,4 16,5 34,4 22,5 22,8 24,7 19,2 26,9 30,7 80,8 67,1 70,9 75,0 71,9 72,0 85,5 69,8 68,4 62,1 68,9 64,5 61,5 69,2 Free State Gauteng 11,9 17,9. 31,1 16,4 25,8 16,7 24,8 33,0 74,5 63,2 78,2 67,5 61,1 76,4 Cape Natal , Limpopo Mpurna la " Western (Figure 1: Household access to radio, television and computers - (StatsSA Census 2011) ...,,,,,...,...,.......,..._.......,........_._...._...,...,.,....,.,.._ . The Western Cape, Gauteng and Free Sate have the highest levels of television penetration of households with 85.5%, 80.8% and 78.2% each, respectively. The Eastern Cape and KwaZulu-Natal have the lowest levels of household television penetration with 63.2% and 67%, respectively. For Limpopo, North West, Northern Cape and Mpumalanga the household television penetration falls within the ranges of 70% and 75%. Given the geographic coverage of broadcasting services and households' access to radio and television sets, it is likely that a lack of penetration, may be due to a combination of factors. 19 This gazette is also available free online at www.gpwonline.co.za 23