LAWS OF BRUNEI
12
CAP. ISO
Broadcasting
2000 Ed.
[Subsidiaryl
c) Advertisements featuring children should be carefully considered from the
point of view of safety and should not show them doing acts which might endanger
themselves or others.
d) Advertisements targeted at children or which feature children should not
portray negative, undesirable, indecent or inappropriate practices or values.
5.
Claims and Comparisons.
a) Advertisements should not contain claims or comparisons which are
misleading directly or otherwise, or highly exaggerated.
b) All claims and comparisons which are objectively verifiable should be
capable of substantiation.
c) Comparisons with other products or services are acceptable provided they
are based on fact and do not disparage directly or by implication.
6.
Film Trailers.
a) Advertisements portraying excessive violence, horror and close-up shots of
infliction of bodily wound and bloody wounds should not be broadcast.
b) Advertisements of any films restricted by the Government of His Majesty
the Sultan and Yang Di-Pertuan of Brunei Darussalam should not be broadcast.
7.
Public Figures and Organisations.
Footage or caricatures of public figures or organisations should not be used in a
manner which might be denigratory to them.
8.
Endorsements by Professionals.
Where endorsements by professionals are used in advertisements, prior approval
should be obtained from related professional bodies.
9.
Use of National Symbols and Anthems.
Advertisements which feature the national flag, 'Istana' buildings, mosques, official
Government buildings, state symbol(s), national anthem or flags of other nations require
prior written approval from the Prime Minister's Office and the Ministry of Home Affairs.
10.
Medical Products/Equipment.
Prior written approval from the Ministry of Health should be obtained before any
advertisement featuring medical products/ equipments containing medical statements/claims
is broadcast.
11.
Mail Order.
Advertisements concerning mail order should satisfy the following conditions: